Wednesday, September 15, 2010
Destroy Your Printer 2010 RECAP
In the above photo you will see "Destroy Your Printer Contest 2" winner Matt Soper of Matt Soper Marketing (right) and Dennis McCurdy (left), owner of The McCurdy Group in Sturbridge, MA. Matt Soper won this years contest with this over the top destruction of a copier as seen here:
Matt decided to give his prize of two free toner cartridges to Dennis who is a mutual customer of both Matt Soper Marketing and Expert Laser Services. Matt also chose "calling all crows" as his charity of choice for the $100 donation that was part of this years prize.
The destroy your printer contest which is now an annual staple here at Expert Laser Services has really proved to be an amazing tool for generating new business as well as acting as a catalyst to generate sales with current customers. Dennis who already does business with us was kind enough to refer me to The Law Offices of George & George, a firm located next to his office. After speaking with the receptionist at said law office I left with the afterglow of a new prospect and the enjoyable experience of meeting a new person and hopefully the start of a new relationship between our business and theirs.
It is really incredible to me how our destroy your printer contest in conjunction with our other social media efforts is proving to be so valuable to us as a mechanism which allows us to connect with new prospects and further deepen current customer relationships.